E-Myth Physician, The | 
enlarge | Manufacturer: HarperCollins e-books Category: EBooks
List Price: $10.95 Buy New: $8.76 You Save: $2.19 (20%)
Avg. Customer Rating: 26 reviews Sales Rank: 6226
Format: Kindle Book Media: Kindle Edition Number Of Items: 1 Pages: 144
Dewey Decimal Number: 610.681 ASIN: B000WE2KPW
Publication Date: January 27, 2004 Availability: Usually ships in 24 hours
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Product Description
E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work. With The E-Myth Physician, bestselling author Michael Gerber focuses on the business of being a physician, rather than the work of it. He reveals a radical mind-set that will free physicians from the tyranny of the unprofitable, unproductive, perpetual routine -- juggling patients, hiring, firing, doing everything that needs to get done. The E-Myth Physician will teach you how to: Implement the ingenious turn-key system, a means of creating a business model that produces consistent, predictable results Recognize, understand, and manage the four factors of money -- income, profit, flow, and equity -- and understand the impact of each on your practice Transform your practice and your people while enabling your business to grow exponentially without your having to be there all the time. Drawing on more than thirty years of experience working with tens of thousands of small business owners, Gerber provides revolutionary, practical, and enlightening insights on how to produce the best real-world results not only in the physician's practice, but, even more important, in a physician's life.
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| Customer Reviews: Read 21 more reviews...
A must-read for Doctors, Dentists, Chiropractors, Lawyers! August 24, 2008 Already a fan of Michael Gerber's E-Myth books, this book truly is a must-read for anyone who has a professional practice. In Colorado, dental hygienists can practice independently. I recently started my own practice (http://www.DentalHygieneHaven.com), which is truly a practice (job). Thanks to Michael Gerber and this book, my practice is on its way to becoming a business. This book is bringing much sanity and predictability to my life!
Must read for new doctors May 14, 2008 As an OD ready to start a new practice, this advice was invaluable. Many of us spend years perfecting our patient care, but never learn how to run a business. Easy read with some good advice.
B-Myth = any doctor can manage her own billing November 10, 2007 Gerber's E-Myth theory works well in small healthcare practice: most offices fail because doctors are "technicians" with little knowledge about how to manage successful business.
Billing is an especially difficult aspect of managing the doctor's office, because it must succeed in an increasingly adversarial environment, where billing complexity creates opportunities for providers to commit fraud and for payers--to benefit at the expense of the providers. An in-house billing operation and a naive outsourced billing office owner are both helpless against insurance companies armed with significant resources devoted to denying reimbursement and including professionally managed processes and leading-edge technology.
Read Gerber's book before deciding to manage your billing inhouse or to outsource it to professionals.
Yuval Lirov, Practicing Profitability - Billing Network Effect for Revenue Cycle Control in Healthcare Clinics and Chiropractic Offices: Collections, Audit Risk, SOAP Notes, Scheduling, Care Plans, and Coding
Grade School Lessons & E-Myth Acadamy Advertisement October 4, 2007 1 out of 1 found this review helpful
This is, at best the beginning part of a working business solution. Yes, Gerber makes a valid point about the E-myth concept (read other reviews if you don't know the concept) but it's really for beginners (newbs). All his books are really just advertisements,for his E-Myth Academy consulting business in the back of all his books. There is nearly no practical information. He makes his point about the E-Myth, then masterbates it endlesly, re-making that point six ways to Sunday, add nausium and leaves you wondering, well, but what should I do? Well, little lost lamb (newb), go to E-Myth web site or call the 800 number where they have a fast talking sales crew and sign up for 2 years of 700 plus a month (I haven't checked lately) consultation/classes.
After you get the point that to make your technical skill pay/function as a business you need to have business skills/know how. You can sign up for the 700 plus per month for 2 years advertised in the back of his books. Start looking elsewhere for actual practical information. Because there are no E-myth books or tapes that have that information. You can do a lot for your business with that kind of money. I'm always shocked at how newbs starting businesses throw money around. Something to buy and a place to buy it, no matter how pretty it all is, doesn't make a successful business, In my observations, it's the major reason new businesses fail. I'm sure some of you with deep pockets or You corperate types who have never had to find the guts or earn the money to build a small business without Sugar Daddy Warbucks help will think I'm wrong. This E-Myth stuff is valid but it it's grade school lessons made to look like some kind of super-profound truth/solution. Well, it is, grade school true, now what Mr. Gerber, where's the solutions, spend, what, nearly 17,000 Sign up for what I thought I was getting when I bought the Books and tapes? What a greedy little tight wad! When are you going to write a book with substance? Hey Newbs! Trust me, yes you need real business skills, there are plenty of great business books out there, take some of that 17,000 and buy some and be careful with the rest you're going to need it.
A couple of good ideas and filler April 10, 2007 4 out of 4 found this review helpful
The author has a couple of good ideas: management is about building processes not about managing people, and the value of a practice is it's process. The problem is that we get no details about how develop such processes. Instead we get a bunch of meaningless psychobabble about change and motivation and the same two presmises simply repeated over and over again. This is nothing like a practical guide on how to rework a medical practice.
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