Where's Your WOW?: 16 Ways to Make Your Competitors Wish They Were You! | 
 enlarge | Authors: Robyn Freedman-spizman, Rick Frishman
Publisher: McGraw-Hill
Category: Book
List Price: $19.95
Buy New: $9.96
You Save: $9.99 (50%)
New (26) Used (3) from $8.97
Avg. Customer Rating:  10 reviews
Sales Rank: 20883
Media: Hardcover
Edition: 1
Number Of Items: 1
Pages: 192
Shipping Weight (lbs): 0.8
Dimensions (in): 8.1 x 5.3 x 1
ISBN: 0071545190
Dewey Decimal Number: 650.1
EAN: 9780071545198
ASIN: 0071545190
Publication Date: March 25, 2008
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
Condition: Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
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Product Description
Are you a CEO, manager, or entrepreneur? A consultant, author, or speaker? Or a doctor, lawyer, idea person, or inventor? Whoever you are, and whatever you do, you have a unique WOW factor--that special element only you can deliver to your business that will satisfy and delight your customers and clients. And whether you already have a dream career whose potential you want to maximize, or are just starting to make your way in your profession, you need to target that seed of success that will put you on the map and make you a household name. Where's Your Wow? is a step-by-step guide to developing what makes you unique--your signature style--and will help you to: - Envision your success
- Find your unique edge--and sharpen it
- Know your customer
- Apply to the present what you learn from the past
- Create alliances
- Hire people smarter than you
- Spread the word
- Stay hungry
- Put people first
Using Robyn and Rick's Winning system to systematically build a personal brand will boost the profitability of your business. Not through some “magic formula,” but a carefully crafted program that takes into account the wisdom and secrets of hundreds of people who have achieved WOW success.
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| Customer Reviews: Read 5 more reviews...
 Where's the "WOW"? May 6, 2008
0 out of 1 found this review helpful
I eagerly anticipated the arrival of this book, expecting it would guide me toward the "Wow" in my own business. I was disappointed.
Here's why:
1. One of the basic principles of reading material is that san-serif fonts are good for titles but hard to read as text. Throughout this book, you'll find the text in san-serif fonts. And if I needed a good example of why text should be set with serif fonts, this is it. It is more difficult to read "Where's Your WOW?" than it should be.
2. Stories of businesses that have successfully identified their "WOW" are helpful to illustrate principles, but they are not the principles themselves. I felt that I should intuit from their stories how to create a "WOW" for myself.
As a photographer, I am keenly aware that photos that pop, that grab the attention and hold it, are firmly grounded in the basics - lighting, focus, clarity. Then there's that something more - an unusual way of presenting a subject that makes the viewer stop and say WOW!
3. Where's Your Wow is a good busiess book that presents the basics clearly - but it fails to make the leap from good business practices to WOW.
Three stars.
 I wish I Published this gem! May 2, 2008
1 out of 3 found this review helpful
Where's Your Wow? is absolutely incredible! Clear, comprehensive and loaded with fabulous stories. A lunch-time read that will change your life.
 Perfect for College Graduates Beginning the Job Search April 22, 2008
2 out of 2 found this review helpful
Where's Your WOW? is one of the most exceptional business advice books out there. It's one part inspiration and one part instruction: the perfect combination for anyone who is a little unsure of how to market themselves in the business world. I chose to read this book because, as a recent college graduate in today's slow job market, I wanted to know how to really stand out to and make a lasting impression on future employers. After reading the book, I feel much more confident in interviews and at networking events- and I'm getting a lot of positive feedback! Where's Your WOW? offers priceless advice, and I know I have a lot more to offer future employers after reading this book. Authors Robyn Spizman and Rick Frishman cut to the chase- something other business/personal success books fail to do. They tell you how to recognize and advertise the skill/talent that makes you stand out in the business world. Also, business success and personal success are connected, and Where's Your WOW? is one of the first books I've read that addresses this.
I say Where's Your WOW? is a fantastic read for everyone- whether you are a veteran business person or- like me- just entering the workforce.
WOW everyone with this book. April 15, 2008
1 out of 2 found this review helpful
We've heard of the Oh-No-Moment and now we have the WOW way of life.
This book will give you and your clients the positive lift needed to succeed and enjoy life.
Another great book by Robyn Spizman! April 14, 2008
3 out of 3 found this review helpful
I've read numerous books by Spizman, and she always has the interpersonal dynamics perfectly pegged. I recommend reading her books for any type of inspirational advice - home, personal or work relationships.
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