I just recieved my copy of "The Business Of Personal Training". I was recently certified by ACE to be a personal trainer and was interested in gathering more knowledge on how to get my business started.This book was VERY HELPFUL! It explained how to establish client policies up front, so there are no misunderstandings down the road; it explained how to best handle clients with special needs; it offered a lot of insight into client/trainer relationships and how to best communicate and listen.
A lot of the book elaborated on what I already knew. So it was redundant for me, but still helpful. This book is perfect for someone studying to be a personal trainer or maybe just considering it as a career.
The best chapter, for me, was Marketing & Managing your business. It offered suggestions on how to "sell yourself" to perspective clients. How to price yourself, etc.
Overall, I found the book a useful tool and rated it 4 out of 5.
HardbodyMI@aol.com
